Cannaworld Grow Shop sells natural CBD products online. We built their e-commerce site in WordPress and WooCommerce with a card payment gateway, ran an SEO and UX audit with a ranking plan, and handle their monthly website maintenance. Project developed in collaboration with Inweb.cat.
The challenge: selling CBD online with card payment and search visibility
Cannaworld needed an e-commerce site able to sell CBD products in several formats (flowers, resins and extracts, oils, creams, fertilisers and substrates) with a reliably working card payment gateway, and real search visibility in a sector where competition and advertising restrictions are both high.
What we did
- E-commerce site in WordPress and WooCommerce. Integration of several payment methods, including a card payment gateway for CBD products.
- SEO and UX audit. Review of the user experience and the starting search ranking.
- SEO plan. Implemented to improve search rankings and attract and convert quality users.
- Monthly website maintenance. The site is kept updated (WordPress, WooCommerce and plugins) on an ongoing basis.
- Collaboration with Inweb.cat on the project's development.
Results
| Before | After |
|---|---|
| No e-commerce site of their own | WooCommerce site with card payment for CBD |
| No UX audit of the purchase funnel | SEO/UX audit completed and action plan implemented |
| Unplanned maintenance | Ongoing monthly website maintenance |
About the client
Cannaworld Grow Shop is an e-commerce business selling natural, organic CBD products. They offer products in all kinds of formats: flowers, resins and extracts, oils, creams and body lotions, fertilisers and substrates for growing.
A well-built store converts, with or without advertising restrictions
Free SEO and UX audit: I'll review your store and tell you where you're losing sales.
Request a free audit See the e-commerce serviceServices applied in this project
Frequently asked questions about this case
Can you sell CBD online with card payment?
Yes, although not every payment gateway accepts CBD products. Part of the work was integrating a gateway that does, instead of relying only on alternative payment methods.
Why run an SEO and UX audit before building the ranking plan?
Because without knowing where users are dropping out of the purchase funnel, an SEO plan can bring more traffic without bringing more sales. The UX audit identifies those leak points before investing in content and rankings.
What does monthly website maintenance include?
Updates to WordPress, WooCommerce and plugins, so the store keeps running securely and reliably without the client having to deal with it.
